Negotiation can be a tricky business & there is no one-size-fits-all approach, it is a real skill.

“People listen better if they feel that you have understood them. They tend to think that those who understand them are intelligent and sympathetic people whose own opinions may be worth listening to. So if you want the other side to appreciate your interests, begin by demonstrating that you appreciate theirs.” ‘Getting to Yes’ : Fish & Ury 2012

As ever I have saved you the bother of years of research by condensing this area into 5 key takeaways.

??????- really listen and use NLP techniques to mimic and repeat back providing reassurance. Frame any response around their needs.

???????- be THE source of information and be confident. They will not feel the need to second guess you, they may check but once they realise you know your stuff then you are away.

????? ???? ??? – this is win-win not win-lose. If your ego starts to kick in then take a pause, remove it from the equation, then carry on.

?????? ?????????? – think laterally and give as well as take. If you give at a timely moment, it may be far better in the long run. Lose the battle to win the war.

?? ??????????- this does not mean stick to your guns, but it does mean that you make it clear your stance on certain issues and explain your motives. Do not compromise your morals and ethics at all, it will completely erode your position in the longer term. 

Andy Babbayan – Target Five Property Consultants Director